If you are on the board of a genealogical society or any other type of non-profit organization, you should watch the Federation of Genealogical Society’s webinar, The Social Media Manager Role in Today’s Society, presented by Jen Baldwin.
I got around to watching the webinar a couple of days ago and highly recommend it.
Ms. Baldwin gets straight to the key points and supports her comments with statistics. She explains what a social media manager does and why your genealogical society needs one.
If your organization’s membership continues to grow year after year without social media, you may not need to blog, tweet or set up a Facebook page. But, if your membership numbers have remained stagnant or declined in the last few years, you should take a look at what social media can do for you.
The recording of the webinar will be available for free to the public for at least six months. Make sure you also download the handout.